What does the terms Lite, Feather and Fade have in common? Nothing it seams, but if you look closely you can see a new trend is seemingly spreading through the mastodon webpages. Both Facebook, Google and YouTube have been slimming down their designs under the code names FaceBook Lite, YouTube Feather and Google “Fade”.
Cutting the crap seems to be the new black. Lite, Feather and Fade removes the excess features of Facebook, YouTube and Google respectively. Let us start by looking at FaceBook Lite compared to the normal Facebook.
Facebook announced a “lite” version of the site back in august 2009, intended for users on slower or intermittent internet connections. Facebook Lite offered fewer services, excluded most third-party applications. Even though the original intension is
to meet the NetBook users, my guess is that another audience has anticipated this version of FaceBook even more: The audience, that use FaceBook to its original purpose: keeping contact with friends, family and business partners, without having to flick through several pages of surveys, trivial browser games and updates from you friends telling you what kind of furniture they are. I for one love the new FaceBook Lite. I can see my friends’ updates, pictures and everything else that was in the original version of FaceBook when I signed up 3 years ago
So FaceBook just turned the knob on their website 3 years back in time? Yes, you are right! And it seems to be the same situation with YouTube Feather. If you compare the look of the new feather-light version of YouTube you will see a strong resemblance to how
YouTube looked 3-4 years ago.
Does the mean that the conglomerate websites are finally realizing that they do not need to be bloated with features to be able to deliver their well performing services? I sure hope so. Why not keep it simple like Twitter does it. The Twitter homepage delivers what it promises and nothing more. But is it only a matter of time before Twitter gets bloated with features, and a Twitter Like is launched? I hope not, but i sincerely hope, that FaceBook Lite and YouTube Feather has come to stay, and that these version of their service will be the only version availble, since this will probably show the rest of the internet conglomerates, that cutting the crap is the new black!
i’m more often than not roaming across the net nearly all of the afternoon so I have the inclination to peruse a great deal, which isnt typically a beneficial option as some of the internet sites I visit are made up of worthless trash copied from various other sites a zillion times, but I have to compliment you because this site is in actual fact enjoyable and even includes some genuine substance, therefore thank you for stopping the trend of exactly replicating other people’s blogs, if you ever want to play a couple of hands of facebook poker together just let me know – you have my e-mail
wow what a read! this was great, thanks for posting this.
@jadehandy
says:
Love the title. “Cut the crap” – is the new black. Great #reformingclich. As for social media lite, giving people less choices helps them make decisions. Decisions to do and continue to do business with you.
Nice post. Good info for everyone who’s interested in Twitter, old or new.
@lanterns4less
says:
You are so right it is good to go lite. Sometimes I think you need a manual to properly navigate through some of the social networks.
Shirley Kelly´s last blog ..Abby Sunderland – Adventurous or Stupidity